The national voice of the South African fitness industry
Founded to represent, professionalise and grow the fitness sector through advocacy, education and collaboration.
Our Story
Built by the industry, for the industry
FitSA was established by industry leaders who recognised the need for a unified national voice. Today we represent gyms, trainers, suppliers, educators and wellness professionals across all nine provinces.
Our work spans regulatory advocacy, professional standards, education partnerships, and the events and resources that connect the industry. We exist so the people and businesses powering fitness in South Africa are heard, equipped and represented.
Our Mission
To promote a healthy lifestyle for all South Africans and support all participants in the fitness industry.
Our Vision
A respected, regulated and thriving fitness industry that improves the health of every South African.
What We Strive For
Building a stronger fitness industry for South Africa
FitSA is committed to promoting healthy lifestyles while supporting every participant in the fitness industry through leadership, education and professional standards.
High Standards
Professional Training
Personalised Service
A Friendly Training Environment
Our Values
The principles that guide us
Integrity
Honesty and accountability in every action we take.
Professionalism
Setting the standard for the industry we represent.
Excellence
Pursuing quality in advocacy, education and service.
Innovation
Embracing new ideas, technology and methods.
Collaboration
Stronger together — with members, partners and government.
Wellness
Championing healthier lives across South Africa.
Leadership
Guiding the industry with vision and integrity.
Governance
Meet the FitSA Executive Committee
Bill Slater
Chairman
Clinton Borchers
Deputy Chairman
Wayne Brown
Treasurer
Barbara Haswell
Secretary
Grant Austin
Spokesperson